Why Everyone’s Ghosting Emails and DMs (And How to Slide in Without Getting Ignored)

Aight, real talk. Inbox is packed, DMs are flooded, and people be ghostin’ left and right. You send that carefully written message… crickets. But don’t sweat it — it ain’t you, it’s how you’re coming at ’em. Here’s how to make your moves stick.

1. Keep It Short, Keep It Punchy
Nobody got time for essays. First 2–3 lines gotta grab attention. Lead with value or curiosity, not a long intro.

2. Be Relatable, Not Formal
Forget corporate speak. Talk like you’d text your homie — casual, confident, and human. Add slang or a little humor, but keep it respectful.

3. Offer Something They Actually Want
People respond to benefit, not bragging. Show them why it matters to them. Quick tip, cool link, or insight — make it irresistible.

4. Timing Is Key
Morning emails hit differently than late-night messages. Test when your audience is most active. Social DMs? Lunchtime scrolls are prime.

5. Follow Up Without Being Clingy
One gentle nudge is fine. Too much? You’re just background noise. Street-smart move: wait a couple of days, change the angle, and drop new value.

Takeaway, Straight Talk:
Ghosting ain’t personal — it’s noise. Cut through with brevity, value, and personality, and your messages get noticed. Timing + tone = street-level marketing 101.

Sofiane Hamissa